Skip Navigation Links
Scroll up
Scroll down
Skip Navigation Links
Mission, Vision and Values
Our Planes
Customer Care
 
 

In just nine years GOL has increased its fleet from 6 to 108 aircraft, establishing itself as one of the fastest growing low-cost, low-fare airlines in the world. The company currently offers the most extensive and convenient routes in South America: there are about 860 daily flights to 61 destinations in ten countries. Combined with over 30 operational partnerships with foreign companies, GOL's route network is among the best serving customers traveling to, from and within Brazil.

A large portion of the company's clients are flying for the first time: since GOL's fares are often competitive with bus fare, every year more Brazilians and South Americans gain access to flying - statistically the fastest, most convenient an safest mode of travel.

GOL's business model is based on structures, systems and controls that enhance the quality of the service, high technology, safety and standardization of the fleet, as well as the motivation and productivity of its team. With a constant focus on reducing costs, the company's strategy is based on profitable growth through a low-cost and high quality structure for providing service to clients. Through this business model, GOL revolutionized the Brazilian airline industry and became a benchmark in the international market.

The company's Next Generation Boeing 737-700 and 737-800, equipped with winglets - a technology that helps keep operating costs even lower - are a fundamental part of GOL's strategy to make air travel affordable in South America. With a new and modern fleet, comprised of the safest and most comfortable aircraft in the class, GOL's operations are differentiated by reduced maintenance costs and low fuel consumption, which provides the company high use and efficiency rates.

In accordance with its corporate objectives, GOL once again revolutionized Brazilian aviation when it acquired VRG Linhas Aéreas, operating the VARIG brand, on March 28, 2007. The acquisition was one of the most important steps in GOL's history: it allowed the company to expand its market coverage and operating capacity, offering differentiated services to strategic destinations with high volumes of business passengers.

Looking ahead, GOL continues to evaluate opportunities to expand its operations, launching new flights in the domestic market and in other high traffic international centers, in South American and the Caribbean.

Mission: Bring people closer safely and intelligently.

Vision: To be the best airline for travel, work and investment.

Values: Safety, Innovation, Client Focus, Results Orientation, Sustainability.

Sustainability: For GOL, sustainability is being able to meet the needs of today without affecting the ability of future generations to meet the needs of tomorrow. It is growing while respecting the environment, people and society. We work so that the company can ensure its future existence and play a role in the future of the planet. Therefore, our actions have to generate resources for tomorrow and preserve the resources of today, economically, socially and environmentally.

Client focus: The client is everything; he is our reason for being. Serving the client is the principle objective of our organization. We should think like our clients, see the company from their perspective and always try to model our processes and services thinking from their point of view. It is essential to know their needs and try, incessantly, to satisfy them.

Innovation: Our creativity and unrest fuel GOL's quest for what is novel. We are not content with what has been done, we search day after day for a better way, for a new method of delighting the client with excellence. This way we will always be in the forefront of our business.

Results oriented: Teamwork with best practices and a strong sense of ethics, always with the objective of adding value, creating long term competitive advantages and improving our indicators and GOL's growth. To that end, we must work as a team, with safety and seeing things from the client's perspective.

Safety: Clients, employees, investors and all groups that relate to us must be confident and certain that we apply the strictest safety standards in the world in our business.


Marcas

The company controls important and recognized brands in the Brazilian aviation industry: GOL, VARIG, GOLLOG, SMILES and VOE FÁCIL.

Recognized for making air travel affordable in Brazil, the GOL brand is synonymous with innovation and modernity, thanks to several actions initiated to provide service that is simple, safe and efficient. GOL flies to 50 domestic and seven international destinations: Asuncion (Paraguay), Buenos Aires, Cordoba and Rosario (Argentina), Montevideo (Uruguay), Santa Cruz de la Sierra (Bolivia) and Santiago (Chile – via Buenos Aires).

VARIG is the GOL Group brand that operates the company's midrange international routes, to Aruba (Caribbean), Bogota (Colombia), Caracas (Venezuela) and Punta Cana (Dominican Republic). In the Comfort Class, VARIG provides a series of benefits to the client, such as more room between seats, more privacy on board, 150% bonus in SMILES miles accrual, onboard service with more options of hot entrées and individual onboard entertainment.

The SMILES program has issued over one million cards abroad and is the largest mileage plan in Latin America, with over 6.7 million participants. The miles are accrued every time a client flies with GOL, VARIG or partner airlines, or when hiring services or purchasing products from about 160 non-airline program partners, in Brazil and abroad.

GOLLOG is the company's cargo transportation service that also incorporates ease and innovation. Its modern system also allows our clients to have online access to the cargo delivery and tracking documentation form any internet connected computer, by means of the AWB (Airway Bill).

The Voe Fácil card, another of the company's innovations, was launched to stimulate demand and allows GOL clients to acquire tickets over the internet, without a credit card and with the choice of paying in up to 36 installments.


- Employees: 18,235*

- Operational fleet: 108 aircraft**

- Daily takeoffs: around 860 daily takeoffs during the week.

-Destinations: 61 (50 domestic and 11 international) São Paulo – Congonhas and Guarulhos (Cumbica) airports –, Bauru, Campinas, Presidente Prudente (SP); Rio de Janeiro – Santos Dumont and Tom Jobim (RJ) airports; Belo Horizonte and Uberlândia (MG); Vitória (ES); Porto Alegre and Caxias do Sul (RS); Florianópolis, Navegantes, Chapecó and Joinville (SC); Brasília (DF); Campo Grande (MS); Cuiabá (MT); Ilhéus, Salvador and Porto Seguro (BA); Fernando de Noronha, Recife and Petrolina (PE); Fortaleza and Juazeiro do Norte (CE); Belém, Marabá and Santarém (PA); Manaus (AM); Curitiba, Maringá, Foz do Iguaçu and Londrina (PR); Goiânia (GO); Macapá (AP); Natal (RN); Maceió (AL); Palmas (TO); São Luís e Imperatriz (MA); Rio Branco and Cruzeiro do Sul (AC); Porto Velho (RO); Teresina (PI); Aracaju (SE); João Pessoa and Campina Grande (PB); Boa Vista (RR); The destinations served in South America are: Aruba (Caribbean); Bogota (Colombia); Buenos Aires, Cordoba and Rosário (Argentina); Caracas (Venezuela); Santa Cruz de la Sierra (Bolivia); Santiago (Chile); Montevideo (Uruguay); Asuncion (Paraguay); Punta Cana (Dominican Republic)

- Number of passengers: 138.9 million (as of March, 2010)

- Cargo transported: 436.9 thousand metric tons (as of March, 2010)

- Market Share: Domestic – 41.44% (mar/10)***
International – 14.59% (mar/10)***

* Consolidated March/2010
** End of 4Q09
*** Source: National Civil Aviation Agency (Anac)


GOL is aware of the importance of its role as an agent of social transformation. Therefore, the company supports projects related to social assistance, education, entrepreneurship, social inclusion and health, which include the basic premises for the development of the country. Concerned with implementing practices that minimize the impact to the planet, GOL developed several programs that prioritize the conscientious use of natural resources and consequently reduce the company's impact on the environment. One example is the Passando Limpo project, which uses an intelligent method for washing aircraft; this dry method allows GOL to use only 10% of the water it previously used in washing an aircraft. Through the Colaborador Cidadão project, the company encourages voluntary work as a way for employees to practice their roles as citizens and develop a proactive attitude towards social issues.